Resource Library
119 Results Found
with filter 'Messaging, Marketing, and Engagement'
Webinar
Success with SNAP Equipment and Outreach Essentials for SNAP Programs
In this webinar, we discuss equipment and outreach essentials for SNAP Programs at your farmers market. We will provide information on how FMC’s Free SNAP EBT Equipment Program can help…
Messaging, Marketing, and Engagement | Understanding your community and customers
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Quick Tips
Ten Tips for Making Your Market SNAP Shopper Friendly
Virginia Cooperative Extension provides this one page downloadable tip sheet for making your market more welcoming to SNAP customers.
Messaging, Marketing, and Engagement | Understanding your community and customers
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Example
SNAP at Farmers Markets: Advertising and Marketing
Hour long presentation from Durham County Dept of Pub Health, for Durham's Double Bucks. Advertising and marketing is one of the most important aspects of attracting SNAP clients to farmers…
Marketing materials | Planning and budgeting | Messaging, Marketing, and Engagement
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Webinar
SNAP at Farmers Markets: Building Partnerships
This webinar focuses on strategies that markets and local organizations can use to build new partnerships when it comes to SNAP at farmers markets.
Messaging, Marketing, and Engagement | Partnership development
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Quick Tips
Seven Social Media Tips for Farms and Markets
This quick, three-page overview from Georgia Fresh for Less/Wholesome Wave Georgia offers helpful tips for a successful social media presence for your farm direct site.
Messaging, Marketing, and Engagement | Digital media
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Example
National Farmers Market Poster Contest
A facebook album of inspiring entries from across the country, to give you an idea of how to design effective and eye-catching communications. Winners only can be seen here.
Messaging, Marketing, and Engagement | Marketing materials
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Webinar
Navigating SNAP-Ed Programs and Partnerships with Farmers Markets
This webinar reflected on lessons learned over the course of the Food Navigator pilot program, including how Navigators used SNAP-Ed nutrition education programming and materials to work to increase consumption…
Messaging, Marketing, and Engagement | Partnership development
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Report
Nutrition Assistance in Farmers Markets: Understanding the Shopping Patterns of SNAP Participants
144 page report on USDA research that aimed to describe shopping patterns of SNAP participants redeeming benefits at FMs, why some SNAP participants do not shop at FM, and characteristics…
Messaging, Marketing, and Engagement | Understanding your community and customers
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How-to
Program: Fruit and vegetable incentives
Health Care Without Harm's Healthy Food Playbook includes a description of how fruit and vegetable incentive programs are a way that hospitals and farmers markets can work effectively to meet…
Messaging, Marketing, and Engagement | Partnership development
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Research
Project for Public Spaces Case for Healthy Places Report
This report from Project for Public Spaces highlights positive impacts of public spaces, and includes case studies around the US (including some farmers markets). It may be helpful in thinking…
Messaging, Marketing, and Engagement | Planning and budgeting
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