Building healthy and equitable communities
Nutrition incentive resources for farmers
markets, farm stands, and CSAs
This toolkit from the Massachusetts Food System Collaborative provides tips and suggestions for farmers markets to create more inclusive and welcoming environments, including through better understanding the community, celebrating diversity of vendors and customers, improving training, using inclusive language, and updating market design. While it's created in Massachusetts, the information and ideas in this toolkit are applicable at all markets.
Though all programs are community-specific, there are common elements that make implementing and administering a program easier. In PLAN we give you tools to prepare ahead for a successful incentive program.
Our stage-by-stage guides curate our library’s best resources to meet you at every stage of the nutrition incentive journey.
Learn the basics of nutrition incentives and start building a program at your farm direct site.Learn more
Take your nutrition incentive program from seed to scale and find support for day-to-day administration.Learn more
Grassroots outreach, social media strategy, and more: learn how to connect with the community and build your customer base.Learn more
How do you measure your program's results? Access our tools for data collection, management, and publication.Learn more
Turn your data into funding for new programming through reporting and storytelling.Learn more