Farm Direct Incentives Guide

Archive

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How-to

How to Get a Senior Center to Tour Your Market

Senior Centers often organize farmers’ market tours to help seniors utilize their FMNP checks. If you can facilitate this, it’s a great way to ensure that seniors use their checks…
Planning and budgeting | Messaging, Marketing, and Engagement
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Webinar

CSA Market Research Webinar

This Webinar from the Hudson Valley CSA Coalition shares research conducted into their customer profile. They offer in depth analysis and advice for converting potential customers in the region into…
Understanding your community and customers | Messaging, Marketing, and Engagement
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Example

Sliding Scale

This document provides a framework to share with customers who are participating in sliding scale payments to help them situate themselves along the scale and understand how much to pay.…
Messaging, Marketing, and Engagement | Marketing materials
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Resource List

Bolder Advocacy Resource Library

Bolder Advocacy administers a huge resource library with advocacy toolkits, examples, and reports for non profit organizations. This library is a great source for anyone who seeks to advocate for…
Messaging, Marketing, and Engagement | Advocacy and Policy
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How-to

How to Flyer

Flyering is an effective way to promote your market within a neighborhood. This resource from GrowNYC offers a quick how (and why)-to for creating and distributing flyers. how_to_flyer
Planning and budgeting | Messaging, Marketing, and Engagement
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Resource List

SNAP-Ed Toolkit

This toolkit is designed to help SNAP-Ed Implementing Agencies across the country find evidence-based interventions and explore the SNAP-Ed Evaluation Framework in order to strengthen impact on the goal to…
Messaging, Marketing, and Engagement | Special events
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Example

How SNAP Market Match Works

This brief informational video from Washington State is an example of a how-to video directed at customers.
Messaging, Marketing, and Engagement | Marketing materials
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