Farm Direct Incentives Guide

Archive

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Example

DC Farmers' Market Support Act of 2013

This website from DC Greens describes the process and purpose of local farmers market legislation, introduced to support markets navigating permitting processes, advertising, and supporting nutrition incentives.
Program Administration | Market operations, policies, and legalities
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Example

Double SNAP Dollars Manual for Market Employees

From the Double SNAP Dollars nutrition incentive program in Montana, this manual for market employees walks through the procedures for implementing the program including tokens, reimbursements, data tracking, invoicing, and…
Program Administration | Staffing
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Example

Carrboro Farmers' Markets Business Plan

Carrboro Farmers' Markets' Business Plan is a 30 page, in depth analysis, strategy, and plan that is a model for markets thinking about their purpose, strategic positioning, target customers, marketing,…
Program Administration | Market budgets and fundraising
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Example

Cultivate KC Nutrition Incentive Programs

This very brief set of slides from Cultivate KC gives a high level overview of their nutrition incentive programs, and can serve as an example of how to communicate a…
Getting Started | SNAP, EBT, and Nutrition Incentive Programs
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Example

BUNDLE: Texting

Texting/SMS Messaging is a newer way markets are getting the word out, and there are many commercial companies who provide services to support this, including some focused entirely on farm…
Messaging, Marketing, and Engagement | Digital media
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Example

BUNDLE: Tracking Customer Transactions

When facilitating nutrition incentive programs, each transaction a customer makes using their EBT card is generally logged. At farmers markets and farm stands, this means the central terminal or market…
Program Administration | Data management
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Example

Building Equity

This webinar features incentive programs that engage program participants in order to build toward more equitable systems and foster leadership by those most impacted by systemic inequities.
Messaging, Marketing, and Engagement | Grassroots outreach
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