Farm Direct Incentives Guide

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Example

Fresh Bucks Nutrition Incentives Website

From Fresh Bucks Indy in Marion County, Indiana, this website shows through simple language and diagram how their nutrition incentive works.
Messaging, Marketing, and Engagement | Digital media
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Georgia Fresh For Less FAQs

A one-page FAQ from Wholesome Wave Georgia geared at potential nutrition incentive customers and vendors, this straightforward piece could be a model for other markets, regions, or states to clearly…
Getting Started | SNAP, EBT, and Nutrition Incentive Programs
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Example

Farmers Markets and Health

As a way to show the impact of their Ypsilanti Farmers Markets on health, Growing Hope created this brief marketing piece as a way to show health care organizations the…
Program Administration | Market budgets and fundraising
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Food Assistance Handbook

Growing Hope has managed multiple farmers markets in Michigan, and created this operations handbook as a tangible guide to roles, responsibilities, and steps needed to operate food assistance programs before,…
Program Administration | Market operations, policies, and legalities
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Farmers Market Evaluation Plan

From Growing Hope, this Ypsilanti Farmers Market evaluation plan is an example of how to lay out all of the data collection and evaluation tools that you will use during…
Evaluation and Reporting | Planning and process
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Example COVID19 Market Signage

The Michigan Farmers Market Association has shared a set of simple, graphic posters in English, Spanish, and Arabic that show COVID-19 Safety guidelines. They are based on CDC guidelines could…
Messaging, Marketing, and Engagement | Signage
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Double SNAP Dollars Manual for Market Employees

From the Double SNAP Dollars nutrition incentive program in Montana, this manual for market employees walks through the procedures for implementing the program including tokens, reimbursements, data tracking, invoicing, and…
Program Administration | Staffing
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Data Collection and Analysis for Improving markets

Allison Czapp from Buy Fresh Buy Local-Greater Lehigh Valley talks about her experience using Rapid Market Assessment (RMA) techniques to collect customer shopping and demographic data at seven farmers markets…
Evaluation and Reporting | Data collection and evaluation
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