Farm Direct Incentives Guide

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Resource List

Racial Equity Tools

Racial Equity Tools is an extensive library of 2500+ resources around racial equity, including a section entirely about food justice.
Diversity, Equity, Inclusion, and Accessibility | Trainings and tools
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Example

Santa Monica Farmers Market Volunteers

Run by the City of Santa Monica, this simple web page for Santa Monica Farmers Market volunteers includes brief job descriptions for the volunteer roles needed, and a link to…
Program Administration | Volunteer and intern management
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Research

Farmers Market Incentive Provider Study

To encourage Supplemental Nutrition Assistance Program participants to shop at farmers markets, various organizations have been providing financial incentives to participants who redeem SNAP benefits at participating farmers markets. This…
Getting Started | SNAP, EBT, and Nutrition Incentive Programs
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Example

SNAP at Farmers Markets: Advertising and Marketing

Hour long presentation from Durham County Dept of Pub Health, for Durham's Double Bucks. Advertising and marketing is one of the most important aspects of attracting SNAP clients to farmers…
Marketing materials | Planning and budgeting | Messaging, Marketing, and Engagement
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Report

Farmer to Farmer eCommerce Platforms Report

This guide to digital sales platforms for CSAs from the CSA Innovation Network lists and compares sales platforms by feature and offers a list of additional resources on ecommerce for…
SNAP/EBT and Nutrition Incentives Technology | POS & E-commerce Options | Farm Stands, CSAs, and Mobile Markets | CSA
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How-to

SNAP/EBT At Your Farmers Market: Seven Steps to Success

This short, visually-focused 50+ page guide from Project for Public Spaces and Wholesome Wave focuses on market capacity, marketing, funding, partnerships, and systems needed to implement, along with case studies…
Getting Started | SNAP, EBT, and Nutrition Incentive Programs
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Quick Tips

5 Tips for Nonprofit Collaboration

This article from the National Council on Nonprofits talks in plain language about how to approach partnerships to give them the greatest chance for success; it addresses being explicit about…
Messaging, Marketing, and Engagement | Partnership development
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