Resource Library
	
          459 Results Found
        
	
	
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          How-to
        
          Digital Marketing for Any Budget
        This presentation by Laura Ludka for Fair Food Network's nutrition incentive program-- Double Up Food Bucks-- walks through how to maximize digital strategies even with a low or no budget.…
      
      
        Messaging, Marketing, and Engagement | Digital media
      
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          Webinar
        
          Developing a Purpose Driven Market Mission Statement
        Why does a market need to define its purpose? For starters, defining purpose helps to attract partners, vendors, and assist board with management. Many markets are closer than they think…
      
      
        Program Administration | Organizational structure
      
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          Example
        
          Design-thinking to make farmers markets more accessible
        This blog article on Medium describes a hackathon in which software developers considered design of an app to make farmers markets near them more easily found online.
      
      
        Diversity, Equity, Inclusion, and Accessibility | Language and marketing
      
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          How-to
        
          DCFPI Style Guide For Inclusive Language
        This very usable guide from the DC Fiscal Policy Institute that includes tangible ways to use inclusive language, and substitute language commonly used. It is useful in particular for describing…
      
      
        Diversity, Equity, Inclusion, and Accessibility | Language and marketing
      
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          Example
        
          DC Farmers' Market Support Act of 2013
        This website from DC Greens describes the process and purpose of local farmers market legislation, introduced to support markets navigating permitting processes, advertising, and supporting nutrition incentives.
      
      
        Program Administration | Market operations, policies, and legalities
      
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          Example
        
          Data Collection and Analysis for Improving markets
        Allison Czapp from Buy Fresh Buy Local-Greater Lehigh Valley talks about her experience using Rapid Market Assessment (RMA) techniques to collect customer shopping and demographic data at seven farmers markets…
      
      
        Evaluation and Reporting | Data collection and evaluation
      
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          How-to
        
          FM Tracks: Customizing Profiles
        FM Tracks tutorial demonstrating how to customize the market profile.
      
      
        Evaluation and Reporting | Data collection and evaluation
      
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          How-to
        
          FM Tracks: Customizing Post Market Questions
        FM Tracks tutorial demonstrating how to customize questions in the post market survey.
      
      
        Evaluation and Reporting | Data collection and evaluation
      
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          Example
        
          Cultivate KC Nutrition Incentive Programs
        This very brief set of slides from Cultivate KC gives a high level overview of their nutrition incentive programs, and can serve as an example of how to communicate a…
      
      
        Getting Started | SNAP, EBT, and Nutrition Incentive Programs
      
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