Farm Direct Incentives Guide

Developing a Purpose Driven Market Mission Statement

Why does a market need to define its purpose? For starters, defining purpose helps to attract partners, vendors, and assist board with management. Many markets are closer than they think to having a mission statement and this webinar will give those organizations a head start on creating a mission statement, and a clear purpose for doing so.

Presenter- Darlene Wolnik, then Independent Researcher and Trainer for Community Food Systems and FMC Market Programs Advisor

Moderator- Jen O’Brien, then Interim Executive Director, Farmers Market Coalition

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