Resource Library
457 Results Found
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Example
National Farmers Market Poster Contest
A facebook album of inspiring entries from across the country, to give you an idea of how to design effective and eye-catching communications. Winners only can be seen here.
Messaging, Marketing, and Engagement | Marketing materials
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Resource List
National Farmers Market Directory
National USDA directory of farmers markets, aimed to provide customers with an easy look up of markets near them, including days, times, locations, and accepted forms of payment.
Messaging, Marketing, and Engagement | Getting on the map
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Resource List
National Equity Atlas
This comprehensive data resource from PolicyLink and USC PERE includes easy-to-understand equity metrics in the 100 largest cities, 150 regions, and all 50 states coupled with best practices and resources…
Messaging, Marketing, and Engagement | Understanding your community and customers
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How-to
FM Tracks: Multiple Transactions
FM Tracks tutorial showing how to enter multiple transactions by a single user, and how to edit or delete transactions in the app.
Evaluation and Reporting | Data collection and evaluation
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Example
Montana Farmers Market SNAP and Other Programs
This state-level website from Montana's Department of Agriculture provides an overview of different food assistance programs for markets, along with general resources for vendors and farmers markets managers, many of…
Getting Started | SNAP, EBT, and Nutrition Incentive Programs
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Report
Michigan Farmers Market Managers: Roles, Responsibilities, Compensation, and Education
A 2016 report published by the Michigan Farmers Market Association, this research from across Michigan examined the range of compensation, roles, and responsibilities of market managers in the state. It…
Program Administration | Staffing
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How-to
Measuring Social Networks in Food Habits Data Collection Toolkit
From the FreshLink toolkit from Case Western Reserve, this toolkit brings together documents used, and describes in detail the process, to conduct a social network-based health intervention.
Messaging, Marketing, and Engagement | Partnership development
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Template
MarketShare Mystery Shopping Form
This Mystery Shopping form, from MarketUmbrella, can be used at farmers markets the way retail companies send mystery shoppers to assess their experience. This form can be used or adapted…
Evaluation and Reporting | Data collection and evaluation
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Webinar
Marketing and Outreach for Incentive Programs
This webinar provides an overview of conducting outreach for incentives at farmers markets.
Messaging, Marketing, and Engagement | Planning and budgeting
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