This article describes a 2008 study of shoppers at a Nevada farmers market and divides customers up according to their motivation for coming to market (health, local food, or non-food-related…

This post, directed at vendors, offers some ideas for gathering phone numbers and emails towards direct marketing to customers.

This report from SPUR and Fair Food Network will benefit any market trying to make the case for farm direct nutrition incentives in the context of their local economy, or…

The United States Department of Agriculture is seeking innovative ways to increase Supplemental Nutrition Assistance Program SNAP) participants’ access to fresh produce by increasing the number of farmers markets and…

To encourage Supplemental Nutrition Assistance Program participants to shop at farmers markets, various organizations have been providing financial incentives to participants who redeem SNAP benefits at participating farmers markets. This…

This sample press release from Maricopa County in Arizona shows how a farmers market or market network can use data and evaluation to create media support and outreach opportunities. In…

This example pamphlet/poster advertises multiple transportation routes from Arizona WIC and SNAP offices to their nearest farmers markets.

Chris Newman, farmer at Sylvanaqua Farm in Northern Virginia, talks about why he believes farmer cooperatives are a better fix for the problems in our food system than the available…

In 2009, Project for Public Spaces (PPS), with support from the Robert Wood Johnson Foun- dation and in partnership with Columbia Univer- sity, undertook a study to examine what market…