Resource Library
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Resource List
Attracting SNAP Customers to your Farmers' Markets
This USDA website offers a broad overview of how to attract SNAP Customers to your Farmers Market, and may be a good place to start when considering the range of…
Messaging, Marketing, and Engagement | Understanding your community and customers
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How-to
Asset Mapping
This presentation from Healthy! Capital Counties introduces an asset based approach to community health, and includes worksheets that farm direct sites could adapt to discover and document the assets and…
Messaging, Marketing, and Engagement | Partnership development
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Answering Post Market Questions Online
FM Tracks tutorial demonstrating how to complete the post market survey questions online.
Evaluation and Reporting | Data collection and evaluation
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How-to
Becoming a Food Stamp Friendly Market
This brief video provides an overview of how to operate a SNAP/EBT and nutrition incentive program at markets for market managers. SLIDES can be found here.
Program Administration | Staffing
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How-to
Best Practices for Farmers Market Bookkeeping
From the Washington State Farmers Market Management Toolkit, this overview of bookkeeping for farmers markets includes software options, setting up your chart of accounts, financial reporting and budgeting, and how…
Program Administration | Market budgets and fundraising
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Quick Tips
BIPOC Producers:Sowing the Seeds of Liberation Webinar
(June 2020) US agriculture’s roots in colonization and enslavement mean that BIPOC producers still have limited access to capital, financial support, and markets—this is changing, slowly but surely, thanks to…
Trainings and tools | Diversity, Equity, Inclusion, and Accessibility
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Quick Tips
Black Food Matters: Race and Equity in the Good Food Movement
In this video: Devita Davison, director of marketing and communications at FoodLab Detroit, shares the story of Prince’s Hot Chicken Shack, explaining the barriers there still are today for food…
Trainings and tools | Diversity, Equity, Inclusion, and Accessibility
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Report
Black, White, and Green: Farmers Markets, Race, and the Green Economy
"Farmers markets are much more than places to buy produce. According to advocates for sustainable food systems, they are also places to “vote with your fork” for environmental protection, vibrant…
Diversity, Equity, Inclusion, and Accessibility | Trainings and tools
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Webinar
Board Best Practices Webinar
This webinar covers best practices for creating a board for your farmers market, running meetings, and effectively implementing nonprofit governance. Speakers are Stacy Miller, Jeff Farbman, and Stacy Miller.
Program Administration | Organizational structure
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Webinar
Building a Food System that Values Workers Webinar
Since the start of the COVID-19 pandemic, our nation’s farmers and food workers have remained hard at work to provide for our survival. This moment is clarifying our reliance on…
Trainings and tools | Diversity, Equity, Inclusion, and Accessibility
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