Resource Library
58 Results Found
with filter 'Evaluation and Reporting'
Quick Tips
Why Farmers Markets Collect Data
Data helps farmers market managers better run, promote and fund their markets. This quick webinar discusses why collecting data is important with examples of what to do with that data.
Evaluation and Reporting | What to measure and track
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How-to
Tools for Rapid Market Assessments
Rapid Market Assessments, developed by Oregon State University Extension, are an easy to use technique to capture data from customers at a given moment in time, and are excellent for…
Evaluation and Reporting | Data collection and evaluation
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How-to
FM Tracks: Transaction Log
FM Tracks tutorial demonstrating how to use the transaction log to edit and delete past transactions.
Evaluation and Reporting | Data collection and evaluation
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How-to
Step by Step Tips for Your Market Survey
From the Washington State Farmers Market Association, this 10-page guide helps anyone creating surveys to think about the process from start to finish, going over evaluation aims, sampling types, question…
Evaluation and Reporting | Planning and process
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Quick Tips
Sharing Farmers Market Metrics
Tips and examples for sharing data on the impact of your farmers market
Evaluation and Reporting | Sharing your results
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Example
Shopping Patterns of SNAP Participants that are current FM Customers- Focus Group Discussion Guide
The Food Trust conducts focus groups with SNAP participants to understand their perceptions of farmers’ markets and how we can improve our reach and impact. These detailed how-to guides assess…
Evaluation and Reporting | Data collection and evaluation
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Quick Tips
Retail Metrics for Farmers and Markets
To a fault, the retail sector observes and counts everything, using that data to re-form their sales space regularly and in some cases, using the results to redesign their entire…
Evaluation and Reporting | Data collection and evaluation
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How-to
FM Tracks: Running Reports
FM Tracks tutorial demonstrating how to generate and download reports from the FM Tracks website.
Evaluation and Reporting | Data collection and evaluation
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How-to
Selecting Which Metrics to Collect
Collect the metrics that will be most useful for your farmers market. Darlene Wolnik helps you think through selecting which data to collect.
Evaluation and Reporting | What to measure and track
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Template
MarketShare Mystery Shopping Form
This Mystery Shopping form, from MarketUmbrella, can be used at farmers markets the way retail companies send mystery shoppers to assess their experience. This form can be used or adapted…
Evaluation and Reporting | Data collection and evaluation
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