Quick Tips

Building Diverse Community Based Coalitions

This guiding tool from the Praxis Project offers what is important to take into account in our efforts to building diverse community based coalitions. It provides background, question prompts, and…

Diversity, Equity, Inclusion, and Accessibility | Understanding your community and customers | Grassroots outreach | Operations and policy

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Example

Voices of the Food Chain

Using this website, Voices of the Food Chain showcases stories and issues from the millions of food-systems workers in America. A great example of how to use digital media to…

Messaging, Marketing, and Engagement | Diversity, Equity, Inclusion, and Accessibility | Understanding your community and customers | Digital media | Operations and policy

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Report

Comparing Different Models of Farmers Markets in Urban Neighborhoods

This case study following the evolution of a farmers market in Allentown, PA examines the ways in which market models can create benefits and barriers for different purposes and populations.…

Understanding your community and customers | Farmers Markets | Farm Stands, CSAs, and Mobile Markets | Farm Stands | Program Administration | Getting Started | Organizational structure

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Report

Food Insecurity in College: Fighting Student Hunger on Campus

This brief from EduMed does not directly mention nutrition incentives, however, it includes resources on SNAP and offers some valuable statistics and insights on hunger and food insecurity among students…

Understanding your community and customers

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Example

Sayler Park Community and Food Asset Maps

In 2019, Produce Perks worked with the community of Sayler Park in Cincinnati to implement a Produce Prescription program and increase access to healthy food within the community. A part…

Messaging, Marketing, and Engagement | Design and location | Getting on the map | Understanding your community and customers | Grassroots outreach

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Webinar

Centering Food on People, Not Process

Community-based organizations across the country are rethinking their approach to the design of food incentive programs, like the Supplemental Nutrition Assistance Program (SNAP) — formerly known as food stamps. Rather than…

Data collection and evaluation | Understanding your community and customers | Grassroots outreach | Partnership development | Getting Started | SNAP, EBT, and Nutrition Incentive Programs

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Report

CSA Market Research Webinar

This Webinar from the Hudson Valley CSA Coaltion shares research conducted into the customer profile for CSA subscribers in the Hudson Valley in 2018 and offers in depth analysis and…

Understanding your community and customers | Messaging, Marketing, and Engagement

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Quick Tips

Marketing Farmers’ Markets: Ideas for Market Vendors & Managers in Nevada

This article describes a 2008 study of shoppers at a Nevada farmers market and divides customers up according to their motivation for coming to market (health, local food, or non-food-related…

Understanding your community and customers | Messaging, Marketing, and Engagement

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Report

Farmers Markets as a Strategy to Improve Access to Healthy Food for Low-Income Families and Communities

In 2009, Project for Public Spaces (PPS), with support from the Robert Wood Johnson Foun- dation and in partnership with Columbia Univer- sity, undertook a study to examine what market…

Understanding your community and customers | Messaging, Marketing, and Engagement

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Quick Tips

Ten Tips for Making Your Market SNAP Shopper Friendly

Virginia Cooperative Extension provides this one page downloadable tip sheet for making your market more welcoming to SNAP customers.

Messaging, Marketing, and Engagement | Understanding your community and customers

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