Resource Library
456 Results Found
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Tool
Ecommerce Decision Tool
This quiz and accompanying resource was created by the Small Farm Tech Hub at CAFF to help guide small farms in making a strategic decision on adopting e-commerce or online…
SNAP/EBT and Nutrition Incentives Technology | POS & E-commerce Options
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Example
Photo Marketing: NMFMA Fresh Rx Color Comic
Photo marketing communicates information across language and literacy barriers. This comic is an example of how photo marketing can be used to communicate incentive redemption.
Messaging, Marketing, and Engagement | Marketing materials
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Quick Course
Quick Course #2: Expanding to New Farm Direct Firms
Based on input from administrators and technical assistance providers, this free course walks grantees and potential grantees through the why and how of thoughtful expansion. To enroll in Nutrition Incentive…
Program Administration | Organizational structure
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Quick Course
Quick Course #1: Effective Training
If you’re planning to include training in your nutrition incentive project this year, this quick course is for anyone training firms in farm direct nutrition incentives. To enroll in Nutrition…
Program Administration | Staffing
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Webinar
Steal This Idea - Farmers Market Promotion
Markia Baker and Navi Johnson are back! These savvy social media marketers from NM Legaci Marketing & the RVA Black Farmers Market have loads of social media and newsletter examples…
Messaging, Marketing, and Engagement | Marketing materials | Digital media
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Report
An Exploration of Farmers’ Market Nutrition Programs
Produce Perks Midwest and Green Umbrella’s Food Policy Council are pleased to release a new report that explores the process of digitizing nutrition incentives at farmers’ markets. The report, “An Exploration of…
POS & E-commerce Options | Scrip/tokens and systems | Getting started— applying, equipment, etc | SNAP/EBT and Nutrition Incentives Technology
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Webinar
Creating Great Social Media Content for Your Farmers Market
Markia Baker and Navi Johnson of NM Legaci Marketing discuss what makes for great social media content for farmers markets. They share examples and give practical advice that you can…
Understanding your community and customers | Digital media | Messaging, Marketing, and Engagement
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Resource List
Measuring Michigan Farmers Markets Data Collection Toolkit
The Michigan Farmers Market Association (MIFMA) created the following Data Collection Toolkit for Market Managers who want to collect, analyze, and share data to advance their market’s mission. The Toolkit…
Evaluation and Reporting | Planning and process | Data collection and evaluation | Sharing your results | What to measure and track | Data management
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How-to
SNAP INCENTIVES FOR CSA: Troubleshooting Guide
Community Supported Agriculture (CSA) can be an excellent way for shoppers to connect with local farmers and access fresh, seasonal produce, but SNAP regulations can be difficult for CSAs to…
SNAP, EBT, and Nutrition Incentive Programs | Farm Stands, CSAs, and Mobile Markets | CSA | Getting Started
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